The Fortune Is In The Follow Up

The Fortune Is In The Follow Up

August 27, 2025β€’1 min read

The lifeblood of any real estate investing business is marketing.

Everyone knows (or should know) that in real estate investing, the fortune is in the follow up. So, this episode of the Creative Real Estate Mastery podcast features a very special guest and one of our most successful Creative Finance Academy students, Laura Lenington.

In our coaching program, we know Laura as "The Queen of Follow Up" because she is an absolute BEAST when it comes to staying in touch with leads who might not be ready to sell their property today, but become motivated sellers over time. We hope you enjoy this podcast. We invite you to take what you learn here today and implement it in your own real estate investing business.

πŸ› οΈ Resources to Help You Succeed:

πŸ”— Creative Deal Partner Program β†’ https://sub2empire.com/creative-deal-partners

πŸ›’ Tools, Templates, & Contracts β†’ https://sub2empire.com/store πŸ”

Private Community β†’ https://portal.sub2empire.com/login

Ken is a highly successful real estate investor with nearly 25 years of experience and millions of dollars in transactions including buy and hold properties, renovations, lease options, seller financing, note creation/investing, tax sale investing, and even international real estate ownership.

Ken has spent countless hours obtaining advanced and strategic knowledge in numerous areas of real estate investing. His knowledge and experience in real estate propelled him to early retirement at the age of 45, but he didn't rest on his laurels. Instead, Ken redirected his efforts and has devoted his life to helping the next generation of investors become better every day.

Ken is also a self-proclaimed serial entrepreneur with numerous operating businesses in the real estate space as well as his other life-long passions of traveling and health and wellness where he is also a published author.

Ken Rossics

Ken is a highly successful real estate investor with nearly 25 years of experience and millions of dollars in transactions including buy and hold properties, renovations, lease options, seller financing, note creation/investing, tax sale investing, and even international real estate ownership. Ken has spent countless hours obtaining advanced and strategic knowledge in numerous areas of real estate investing. His knowledge and experience in real estate propelled him to early retirement at the age of 45, but he didn't rest on his laurels. Instead, Ken redirected his efforts and has devoted his life to helping the next generation of investors become better every day. Ken is also a self-proclaimed serial entrepreneur with numerous operating businesses in the real estate space as well as his other life-long passions of traveling and health and wellness where he is also a published author.

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